1. Amazon e-gift cards are only offered to customers who have successfully applied for a new Friendly Shield policy via the National Friendly website or via the National Friendly Direct Sales team since Monday 29th September 2025.  It does not apply for Friendly Shield existing policies.

  2. If you open a Friendly Shield policy via an intermediary, you will not be eligible for the e-gift card.

  3. Your Amazon e-gift card will be sent to you via email once we have confirmed that you have paid your fourth premium.  There can be a two week processing period before you receive your e-gift card.

  4. If you cancel your Friendly Shield policy or stop making your monthly payments before your fourth premium, you will not receive an e-gift card.

  5. You will receive the value of e-gift card which correlates to the Friendly Shield level chosen when you apply.

  6. You will only receive an e-gift card if you provide a valid email address during your application.

  7. Amazon e-gift cards are valid for ten years.

  8. This promotion can be withdrawn at any time.

  9. This incentive offer cannot be used at the same time as another promotional offer.

  10. You will receive the value of e-gift card which correlates to the Friendly Shield level chosen when you apply: Gold: £100 Amazon e-gift card, Silver: £50 Amazon e-gift card, Bronze: £25 Amazon e-gift card.

  11. This promotion is conducted by National Deposit Friendly Society Limited. National Friendly is a trading name of National Deposit Friendly Society Limited.